Websites for SMEs

A one-stop website writing and design service for small and medium-sized organisations

Toddler playing with laptopThere are countless web designers out there who can create a pretty-looking website for you. But that’s not much help if it doesn’t show up on Google, is hard to navigate and the text is tedious and unconvincing.

If you want your site to be found, communicate the information people are looking for and persuade them to buy from you, you need great content, too.

That’s where I come in. I’m a professional web writer. I write clear and compelling content that will generate leads and sales.

Up front, I’ll help you structure your site so it’s easy to use. Intuitive information architecture and the right page titles and links can make all the difference in helping users get the answers they need.

In addition, the content I write will help your site get found on Google and other search engines. That’s known as search engine optimisation, or SEO. It puts your site high up on page one when people search for the terms you want to be found for – whether it’s “architects in Aberdeen” or “printers in Penzance”.

By bringing in a professional web writer, not only do you get great content, you’ll also save yourself time. Do you really want to be writing when you could be getting on with doing what you’re best at – making, selling and delivering your products and services?

One-stop shop

Content isn’t all I offer. Working with one of my web design partners and using the WordPress content management system, I can create a site that looks great – while still being affordable. I’ll run the project from start to finish. You deal direct with me throughout – there’s no need for you to manage multiple suppliers. And of course you get just one bill at the end. (I can also work with your chosen web designer if you prefer.)

At the outset, I can also help you buy a domain name and organise the hosting of your site – or I can talk you through how to do this (it’s easy once you know how). Once the site is live, I can provide ongoing content writing and management – or you can do that yourself through the user-friendly WordPress interface.

Who is it for?

This service is for small and medium-sized businesses that want to use the web to raise their profile, build their brands and generate leads. I don’t do e-commerce sites for those who want to sell products online.

Portfolio

4corners
axiom

4Corners
Management consultants
www.4cornersconsulting.co.uk
Axiom
Employee engagement experts
www.axiomcommunications.com

thrive
twotomorrows

Thrive
Coach and HR consultant
www.letsthrive.co.uk
Two Tomorrows
Sustainability consultancy
www.twotomorrows.com

forsyth-websper
oasis-talk

Forsyth Websper
Marketing agency
www.forsythwebsper.com
Oasis Talk
Psychotherapy provider
www.oasis-talk.org

tomorrowsvaluerating

Hirst Executive Coaching

Tomorrow’s Value Research
Annual sustainability index for leading consultancy
www.tomorrowsvaluerating.com
Hirst Executive Coaching
International leadership and communication coach
www.hirstexecutivecoaching.com

These are a few of the sites I’ve helped create by developing the structure, writing the content and providing ongoing content management. Some have been designed in collaboration with my web design partners. Others are designed by the client’s preferred designer.

Thinking of hiring me as a web writer to create or revamp your company’s website? Use my contact form or call +44 (0)1225 790703.